Optimizing Gifting Marketplace with a Custom Retool Dashboard

Case studies
Automation
Optimizing Gifting Marketplace with a Custom Retool Dashboard

Afloat needed custom Retool dashboards to streamline order management, delivery tracking, and reporting for both retail partners and admins.

[ Client ]

About the Client

Afloat is a gifting marketplace that makes sending same-day gifts from local stores easy and fun. They empower small businesses with software, logistics, marketing, and community support, helping them compete nationally while promoting local economies.

Automation
United States
7 months
Low-Code Development
Retool

7mo

Ongoing Partnership

2

Dashboards: Retailers & Admins

100%

Shopify Integration
[ Challenge ]

Two Dashboards with Different Access Levels and Shopify Integration

Afloat needed to build two distinct dashboards: one for Retail Partners and one for Admins, each with specific access levels and functionalities. Integrating the dashboards with Shopify and ensuring smooth data flow with Afloat's backend was the core technical challenge.

[ Solution ]

Building the Solution

Akveo used Retool to build custom dashboards tailored to Afloat's needs. The Retail Partner Dashboard was embedded into Shopify, allowing retail partners to manage orders and view key metrics. The Admin Dashboard provided full operational visibility across the marketplace. Both dashboards integrate with PostgreSQL for real-time data flow.

Impact that Matters

[ Results]

The dashboards improved Afloat's operations across order management, delivery tracking, and real-time analytics.

Enhanced Retailer Efficiency

The tools improved retailer workflows, streamlined order management, and business tracking across the Afloat marketplace.

Improved Customer Retention

The solution provided retail partners with valuable insights, enabling better data-driven decisions to drive repeat engagement.

Cost-Effective Implementation

While development cost was higher than traditional custom development, Retool's flexibility delivered long-term value at lower ongoing maintenance cost.

[ Tech Stack ]

Tech Stack

Integrations
Shopify
PostgreSQL

Visuals

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Dmitry Klim
Head of Growth
5900 Balcones Drive #21729, Austin, TX 78731
[email protected]
+1 (512) 921-9631
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